Revinate and MICROS eCommerce Services|TIG Global Announce Strategic Partnership

Hospitality clientele will benefit from leading online reputation management platform.

San Francisco, CA  September 14, 2011- Revinate, the hospitality industry's leading software platform for online reputation management, is please to announce its strategic partnership with MICROS eCommerce Services|TIG Global, a subsidiary of MICROS Systems, Inc. and one of the leading interactive marketing company for hospitality and travel. This strategic partnership provides MICROS eCommerce Services|TIG Global customers with the ultimate hospitality reputation management solution.

"As travelers increasingly turn to social media for unbiased reviews of hotels, it is more crucial than ever for hoteliers to utilize an automated solution that turns unstructured, online feedback into critical business intelligence, says Jos Schaap, President eCommerce, MICROS eCommerce Services|TIG Global. "This unique partnership will enable our agency to supply the most powerful combined solution set available in the industry, saving our clients time and money, while providing an elegant and intuitive reputation management tool to maximize operations, drive sales and boost loyalty to a new level."

"We are excited to partner with MICROS ecommerce Services|TIG Global, proven innovators in the hospitality technology and online marketing space," says Marc Heyneker, Co-Founder and VP of Sales and Business Development at Revinate. "We are certain that this partnership will provide MICROS eCommerce Services|TIG Global clients with unmatched online reputation technology. In addition to the agency's full suite of interactive solutions, clients will now benefit from access to Revinate's software service, which drives guest engagement across all social and review channels for improving sales, marketing, operations, loyalty and ultimately improving guest satisfaction."

Pan Pacific Hotel Group is the first MICROS eCommerce Services|TIG Global customer to adopt this best-in-class solution for its portfolio. With this, hotels under its Pan Pacific Hotels and Resorts and PARKROYAL Hotels & Resorts brands can now tune in to what guests and customers are saying in the online space. "Even more importantly, having the guest's voice in one, neatly organized space allows us to engage and react quickly to our clientele and continue to provide the exceptional service that is in keeping with our brand standards,"said Angie Ho, Vice President of Online Marketing, Pan Pacific Hotels Group. "With the combined solution of Revinate's platform - focused on action and transparency - and MICROS eCommerce Services|TIG Global's online marketing expertise, we look forward to learning even more about our customers' needs and preferences, and creating proactive loyalty campaigns based on tangible data."

About Revinate

 With online guest-generated travel reviews increasing in both number and importance, hotel and restaurant owners and operators have a simple choice: either ignore the cacophony of social media and hope for the best or proactively track and manage what is being said online in a way that deepens customer relationships, strengthens brands and boosts revenue. If you opt for the latter, then Revinate's user-friendly software platform, custom-designed for the unique needs of the hospitality industry, is an irreplaceable tool. Revinate's powerful technology monitors all of the important social media venues - including Twitter, Facebook and TripAdvisor - and provides instant alerts whenever your property or brand is mentioned. Based in San Francisco, Revinate counts the world's leading hospitality brands as clients. To learn more, please visit www.revinate.com.

About MICROS eCommerce Services|TIG Global

  MICROS eCommerce Services|TIG Global, a subsidiary of MICROS Systems, Inc., is dedicated to assisting the travel industry with exceeding their online marketing goals. Serving an extensive portfolio of clients worldwide, TIG Global combines its industry knowledge and e-business expertise to help clients maximize the online channel. TIG Global offers multi-language websites, a vast network of internationally based strategic linking partners, email and pay-per-click marketing campaigns tailored to all international markets, custom social media solutions, and websites optimized for major search engines around the world.